About Us

Genuine Mustelids is an independent mustelid resource created by a small collaboration of artists, taxidermists, wildlife enthusiasts, animal caretakers, and appreciators of animals in animation and literature from across the globe. We have active team members in the United States, Germany, France, the Netherlands, and Norway. Although we assembled over a wide range of interests, one thing we all share in common is our passion for mustelids. Our overall goal is to deconstruct and explain conventional, sometimes incorrect assumptions about members of the family Mustelidae, and help promote a more accurate and insightful image for both art and education. All team members are volunteers and work to provide content for this website when able.

We at Genuine Mustelids are not an authority or animal rights organization, and will not attempt to force our views or persecute any individual over mustelid portrayal, or subjective allegations of treatment. We don’t expect everyone to see mustelids the way we do and fully support our readers to make their own judgments. Outside our members’ personal morals and goals, this website exists publicly as a guide for those who appreciate learning about this less-common family.

How we help

Having a website that educates people about real-life mustelids is one thing, but how does a list of fictional media help these animals in the real world? Such content is merely fiction and doesn’t represent reality, right? Fictional media shouldn’t reflect on mustelids in the real world, but it often does. People have a tendency to form opinions about elusive animals at an early age based on what they’ve learnt from cartoons, literature and other media, and these early beliefs tend to stick with people through adulthood, regardless of accuracy. Sometimes anthropomorphising animals just to make them more interesting or relatable can inspire stereotypes, and while the practise itself is by no means inappropriate, it’s useful to clarify the differences between fiction and real animal behaviour.

While there are many great conservation organizations and scientists that both help educate people about mustelids and protect their habitat, few examine or take advantage of popular culture to inspire others to care about the existence of these often-misunderstood animals. We believe that even those without a zoology degree specializing in small carnivores may make a difference in improving the reputation of mustelids, since it was average people who perpetuated negative stereotypes in the first place.

For some, an interest in mustelids stems from a born passion for wildlife. For many others, an interest is kindled from a favourite childhood or young-adulthood character. Memorable characters such as Taggerung the otter, Kine the least weasel, and Bill the badger are among a few that have inspired people to learn more about these amazing animals.

For this reason, we believe combining both educational and fictional media to be a great way in helping people become more interested in mustelids.

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